News
3daysofdesign Exhibition: Experience craftmanship and new icons at PP Møbler
During 3daysofdesign, PP Møbler invites you inside a newly redesigned Flagship Store where tradition and innovation meet. Discover the premiere of a new Hans J. Wegner chair, experience live craftmanship demonstrations, and celebrate 75 years of the legendary Flag Halyard Chair in an inspiring setting created in collaboration with Danish design duo Ahm & Lund.
Date
18 – 20 June 2025
Open
10 am – 6 pm
Location
PP Møbler Flagship Store
Bryggernes Plads 11
1799 Copenhagen V
Event programme
18 June
10 am – 12 pm
The first look inside our redesigned Flagship Store
We are opening the doors to a refreshed edition of our Flagship Store, reimagined in collaboration with Danish design duo Ahm & Lund. Explore a renewed space where craftmanship, materiality, and classic design come together in a curated, modern setting.
4 pm – 5 pm
Watch how wood and weave become design classics
In PP Møbler’s Flagship Store, you can experience the craft up close as a cabinetmaker shapes the wood for the iconic Valet Chair, while a weaver brings the Flag Halyard Chair to life with precision and care.
19 June
9 am – 11 am
Exclusive preview of the new pp101 chair – By invitation only
Before the official launch, PP Møbler invites selected press and partners to an exclusive presentation of the pp101 chair – a never-before-produced design by Hans J. Wegner from 1955. Master of Craftsmen Kasper Holst Pedersen will introduce the chair and share the story of how this design has finally been brought to life, nearly 70 years after it was first sketched.
3 pm – 5 pm
Product launch: A new Hans J. Wegner chair enters the world
The pp101 chair by Hans J. Wegner is now being produced for the first time since its design in 1955. With its simple construction and organic lines, it reflects Wegner’s sculptural design language of the 1950s and is ideal for dining. Now part of the PP Møbler collection, it’s crafted with the same dedication to quality and will be introduced at an entry-level price.
Join us during 3daysofdesign as Master of Craftsmen Kasper Holst Pedersen presents the new pp101 chair and shares the story behind its revival.
20 June
10 am – 12 pm
Celebrating 75 years of the Flag Halyard Chair
PP Møbler marks the 75th anniversary of Hans J. Wegner’s iconic Flag Halyard Chair with a special event. Meet Master of Craftsmen Kasper Holst Pedersen, discover the story behind this extraordinary design, and watch a skilled weaver demonstrate the traditional hand-weaving live. As part of the celebration, the Flag Halyard Chair is now available with wooden feet – a detail from the original 75-year-old design, reintroduced to highlight its history.
4 pm – 6 pm
See craftsmanship comes to life through wood and weave
Step inside PP Møbler’s Flagship Store and experience the art of Danish craftsmanship up close, as cabinetmakers and weavers demonstrate traditional techniques that have shaped generations of design – a tribute to the skill, precision, and dedication behind every handcrafted piece.